It is true that many people that read on the web "don't read". I am one of them. In my preference, I usually only look for the key topic that I am searching for just as Neilsen proposed by stating that people can scan the text in an one idea per paragraph layout. As Neilsen said, as long as there is reliable credibility or some proof of accuracy within the topic, people will scan through the text to look for specific phrases or topic words that are of interest to them.
At first I scanned through this. As I scrolled along, I started catching longer groups of words and eventually read line through line. In this case, I thought the opening of the text was rather interesting. As for everyone, the more interesting a topic is, the more the person who is interested will read about it.
Reading online does not affected the way I read printed items. The biggest factor that affects the way I read online and print is the basis of its layout. If it is simple to find the exact topic or subtopic, it is inevitable that many people will skip over other parts of the text. In most cases, I will tend to look for two or three words that pertain to my greatest interest and move on from there. If not, I reread more closely to find relevant information.
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